This one-hour webinar organized by the New Buildings Institute focuses on marketing and lead-generation strategies tailored for organizations advancing building electrification. Featuring short presentations and a panel discussion, the session highlights practical methods to increase visibility, communicate the benefits of electrification to customers and communities, and align contractor offerings with climate solutions. Speakers cover topics ranging from whole-house business models and search optimization to equity-centered campaigns and authentic community engagement. Attendees will acquire actionable techniques to build market credibility, attract new leads and partners, and strengthen adoption across the residential clean energy sector.
Sep 9
Virtual
Mass Timber Acoustic Design: Variables and Solutions
Mass timber construction frequently encounters skepticism regarding sound isolation, prompting project teams to add heavy concrete toppings that compromise the material’s embodied carbon advantages. This technical webinar reassesses those assumptions using measured baseline acoustical performance data from mass timber assemblies alongside comparisons…